From invisible on Google to leading their sector
A complete SEO strategy, website redesign and Google Business optimisation to transform the digital visibility of a restaurant in central Seville and position it as a benchmark in its category.
Bringing their online presence up to the level of their real-world reputation
The restaurant started from a very weak digital base, with an outdated site and no meaningful presence in search, despite a prime location.
- Outdated website with no SEO optimisation.
- Unappealing design and poor user experience.
- Google Business profile neglected and unoptimised.
The business didn't show up for key searches like “Italian restaurant”, losing visibility, traffic and opportunities to direct competitors.
Building visibility, authority and conversion together
We set out an end-to-end strategy combining SEO, a website redesign and local optimisation, aimed not just at ranking but at turning traffic into real customers.
- Prioritising rankings for searches with real intent.
- Improving the user experience to raise conversion.
- Building authority steadily through content and links.
Rather than rely on the website alone, we brought in Google Business as a key channel for local traffic and stronger presence in search.
Complete local ranking and lead generation system
The solution rested on three pillars: SEO optimisation, a website redesign and active management of local presence, working together to lift visibility and conversion.
- On-page SEO and technical content produced through the blog.
- Full website redesign with improved UX/UI.
- Google Business optimisation and active management.
- Link building strategy to strengthen authority.
- Ongoing local lead generation and ranking system
- We put in place an ongoing process of optimisation, content and reputation management to hold and grow the rankings over time.
- Regular posts on Google Business.
- Active review management.
- Ongoing SEO content updates.
This approach consolidated the rankings and sustained the results long term.
From invisible to leading its area and a benchmark in its sector
Clear results began to show from the fourth month, and have held firm across more than two years of continuous work.
“SEO, a website redesign and local work together turned the restaurant's digital presence into a constant source of real custom.”
Services
- SEO
- Web design and development
- Google Business optimisation
- Content strategy
- Link building
Tech stack
WordPress
Search Console
Google Analytics
Ahrefs
Google Business