Corporate brand presentation video
Production of a corporate video for the launch of a new estate agency focused on high-end properties in Marrakech, designed to convey positioning, style and client profile from the very first contact.
Create a visual identity from scratch in a single day
The agency was at an early stage, with no existing presence and no defined brand materials. The film would be the first visible piece of the business.
- There was no established visual identity to work from.
- Very limited production time, with filming across multiple locations.
- A premium positioning had to be conveyed with no prior references.
Without a clear showcase piece, the brand risked conveying neither trust nor distinction in a highly competitive market.
Building brand perception through aesthetics and visual storytelling
The film was conceived as sensory rather than informative, focused on conveying feeling and positioning instead of explaining the service outright.
- Putting perception before information.
- Keeping an aesthetic in line with the luxury market.
- Using visual elements that draw people in and stay with them.
We avoided an explanatory or overtly commercial approach in favour of a more open, suggestive narrative that reinforces the brand's exclusivity.
Corporate film production with a sensory, premium approach
We produced a film centred on aesthetics, rhythm and atmosphere, using real high-end locations and a creative direction aimed at making a visual impact from the first second.
- Filming across various villas and locations in Marrakech.
- Model direction to reinforce the exclusive, aspirational tone.
- Visual composition and rhythm used to create atmosphere.
- Editing aimed at keeping an open, evocative tone.
- Creative direction built on sensory storytelling
- The film leans on no text or direct explanation, but on a visual construction that conveys positioning through feeling.
- Locations chosen for high visual impact.
- The model used as the thread running through the narrative.
- An edit that puts rhythm, aesthetics and visual consistency first.
A piece that positions the brand as exclusive and aspirational without spelling anything out.
A brand launch with a solid visual foundation
The film became the centrepiece of the site, setting the tone, the style and the kind of client the brand is speaking to from the very first moment.
“The piece defined the brand's tone from the very first moment: exclusive, aspirational and true to the kind of client we wanted to reach.”
Services
- Creative direction
- Script writing
- Video production
- Video editing
- Branding visual
Tech stack
DaVinci Resolve
Sony a7 IV
DJI Mavic Air